Meet Linc, Your Bank’s Virtual Financial Assistant

February 17, 2017

Introducing Linc: A fully customizable, all-in-one money management chatbot designed to build better relationships between your bank and your customers.

America has a money problem.

A recent survey found that 46% of Americans can’t come up with $400 to cover an unexpected expense without selling an asset or taking out a loan. Many Americans are in debt, living paycheck to paycheck, or struggling to save for retirement — or all three. This is especially true for Millennials, who are carrying the heaviest student loan debt burden in US history.

Now more than ever, Americans are in dire need of personal financial management (PFM) tools that empower them to take control of their finances and grow their wealth.

But most banks aren’t meeting this need. Many haven’t yet realized the value of providing PFM tools that grow financially healthy customers, and those that do are often too hampered by complex legacy infrastructures and bureaucracy to keep pace with modern technology.

. . .

That’s why we built Linc, a state-of-the-art money management chatbot that lets you deliver personalized financial insights to your customers on demand. Linc is a friendly, helpful virtual assistant that guides your customers through the money management process and sets your bank apart from the competition.

 

Linc Virtual Financial Assistant

In building Linc, our goal is to help you start an honest conversation (literally) with your customers about their finances. Linc works on the world’s fastest-growing voice and messaging platforms — like Google Home and Facebook Messenger — and is available 24/7.

How Linc works is simple. Your customers log in through the Linc portal (customized to reflect your bank’s unique brand) and link all of their financial accounts in a single place. Their transactions are automatically imported and analyzed, and they can chat with Linc to get fast insights about their finances: where they’ve spent the most money in the past week or month, upcoming paychecks and bills, and how their investment accounts are doing, to name a few. Linc also delivers your bank actionable data insights that help you better address your customers’ needs through tailored products and services.

Linc is a truly intelligent virtual assistant. Powered by the latest advancements in artificial intelligence, Linc studies how your customers spend and earn to create a custom budget tailored to their financial lifestyle. Offering proactive and predictive insights into their spending habits, Linc tells your customers what they need to know, when they need to know it. All without leaving their favorite messaging app.

With Linc’s built-in account aggregation, budgeting tools, and helpful insights, your customers will spend and save smarter. And they’ll have you to thank.

. . .

At Abe, our founding mission is to help everyday people develop better money management habits. To achieve that goal, we first built a free consumer money management chatbot called Abe. To date, thousands of users trust Abe to keep track of their finances, and we have over a year of user data that’s helped us learn what consumers want and need from a money management chatbot. Since launching Abe last year, we’ve analyzed thousands of user profiles and millions of transactions to make Linc smarter, faster, and more helpful than any other chatbot on the market.

Now, we’re giving progressive banks the opportunity to offer this service to their customers. With Linc, your bank can offer a best-in-class digital banking experience that gives your customers helpful insights about their finances anytime, anywhere.

In building Linc, our goal is to help you help your customers better manage their finances and improve their financial health. Because when they win, you win. Financially empowered customers are happier, less stressed, and more likely to buy and recommend your products.

We’re excited to introduce Linc to the world and give banks the opportunity to become financial advocates for their customers. We know solving America’s financial problems won’t be easy, but we’ve never shied away from a challenge. We have a lot of work to do, and we’re just getting started.

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